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Agency Hires Keira Dazi As Digital Marketing Coordinator

As the agency’s new Digital Account Coordinator, Keira Dazi, will helm the agency’s social media, paid search and Google Ads programs, as well as provide strategic support in design, analytics, and content creation.

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Interesting Reads - The Week Of March 15

The TikTok app is rewriting the world and beauty companies are making a play for SXSW... learn more about all that and more in this week's wacky Interesting Reads.

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Barco Uniforms Selects The Pollack PR Marketing Group To Lead PR Efforts

Barco Uniforms has selected PPMG as its PR agency of record to increase visibility on the company, its growing lineup of medical scrubs – including the “Grey’s Anatomy” line, and community and influencer relations.

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Playtika Leverages An NHL Sponsorship With The Montreal Canadiens

PPMG helped Playtika announce a new corporate sponsorship with the NHL’s Montreal Canadiens, in partnership with Playtika’s World Series of Poker mobile game.

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PPMG Gets Cooking With Bingo Blitz

The agency teamed up with Bingo Blitz to carry out an exciting recipe contest, implementing a digital marketing campaign and bringing in famed chef Ludo Lefebvre, to judge user-submitted recipes.

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Interesting Reads - The Week Of March 8

Augmented reality fashion shows and people watching YouTube videos of other people studying... learn more about all that and more in this week's wacky Interesting Reads.

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SodaStream Celebrates International Women’s Day

Until March 8, SodaStream is inviting followers to share personal stories of women who’ve inspired them and tag their heroes on #Instagram for a chance to win a limited-edition “SHE” bottle.

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Interesting Reads - The Week of March 1

This week's Interesting Reads.

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PPMG Begins Work With Pocketmath, World’s Fastest Self-Serve Mobile Advertising Platform

The agency will begin work with Pocketmath, the world’s fastest self-serve mobile advertising platform. The marketing communications tactics employed will be geared to position Pocketmath as an industry leader in mobile ad tech.

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Kick Axe Offers VIP In-Suite Gifts To Oscar Celebrities

Client Kick Axe invited Hollywood elite attending the Oscars to an axe-throwing private event with an open bar and a training with one of Kick Axe’s trained axe throwers - valued at $13,500. Media coverage resulted in 51,112,219 impressions.

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Cooking With Bingo Recipe Contest

Bingo Blitz kicked off its Cooking With Bingo recipe contest, inviting players to submit recipes based upon random ingredients from a game of Bingo.

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Interesting Reads - The Week of February 22

This week's Interesting Reads.

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Agency’s Digital Services Are Tapped

TAPP Water has retained PPMG to implement a digital marketing campaign to support the launch of the world’s first biodegradable, smart water filter. The campaign will be handled by LAB186, the agency’s digital services arm.

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The World’s Agriculture Community Convenes In Central California

The agency supported client, Netafim USA at the World Ag Expo last month. Attendees from all over the world came to Tulare, CA to network and learn about the newest ag equipment, services and technology.

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Interesting Reads - The Week of February 15

This week's Interesting Reads.

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Interesting Reads - The Week of February 8

This week's Interesting Reads.

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Oakwood Olympic & Olive Creates New And Stylish Interior Showroom With West Elm

As part of a strategic partnership, the Oakwood Olympic & Olive property in Downtown LA has been newly outfitted with a curated selection of West Elm furniture, creating an interior showroom.

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Interesting Reads - The Week of February 1

This week's Interesting Reads.

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Bingo Blitz Invites Players To Win $2,500 In A Recipe Contest

The world’s #1 social app, Bingo Blitz, brought PPMG on to launch a bingo-inspired recipe contest to promote their in-game restaurant feature kicking off in February.

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Agency President Named Global Marketing Chair Of Worldcom Public Relations Group, Global Board of Directors

Agency president Stefan Pollack was appointed to the Worldcom Public Relations Group’s Global Board of Directors, where he will serve as the Global Marketing Chair.

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Creating Testimonial Videos

LAB186, the agency’s digital and content production services, produced two marketing testimonial videos for client Netafim USA. The videos will be supported with aggressive digital advertising and lead gen programs.

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Interesting Reads - The Week of January 25

This week's Interesting Reads.

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The Pollack PR Marketing Group Names Will Ostedt As Its First Creative Director

The newly created creative director position will oversee the melding of creative digital, PR, and marketing services for the agency.

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Oceanic Society's 'Five For 50' Campaign

In addition to helping Oceanic Society with marketing materials for its Five For 50 anniversary ecotourism trips, PPMG secured coverage in Jetsetter and has coordinated interviews with New Atlas and Earth911.

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Interesting Reads - The Week of January 18

This week's Interesting Reads.

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Two Global News Announcements From A Client In One Month, Put PPMG Staffers In Overdrive

With Oakwood’s major news announcements about key properties in Chicago and Northern Virginia, the agency secured placements in notable business and real estate publications, as well as corporate housing and travel industry trades.

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Interesting Reads - The Week of January 11

This week's Interesting Reads.

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Shining A Light On Consumers' Holiday Habits

After providing insights highlighting Thanksgiving grocery promotions and other holiday-themed data, Numerator was quoted or had its data showcased in Retail Dive, The Wall Street Journal, GlobeSt, and many others.‍

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Interesting Reads - The Week of January 4

This week's Interesting Reads.

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Pianist Daniel Pollack Performs In Moscow, Russia

Daniel Pollack, husband of Noemi Pollack, performed once again in sold-out concerts as soloist with the Moscow Philharmonic as well as other engagements during a trip to Russia.

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Fiesta Parade Floats Brings Home The Rose Parade Sweepstakes

Long-time PPMG client Fiesta Parade Floats rung in 2019 by bringing in nine Rose Parade Trophies for their float entries, including the Sweepstakes Trophy for the UPS Store’s float.

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Physical Security Leader Securitas Chooses PPMG To Relaunch “Top Security Threats and Management Issues Facing Corporate America” Report

While cybersecurity has been grabbing the headlines for months, Securitas has been expertly keeping business and academic employees, buildings and campuses safe.

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Interesting Reads - The Week of December 28

This week's Interesting Reads.

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Oceanic Society: 50 Years Of Changing Human Behavior

PPMG has begun work with the Oceanic Society to celebrate 50 years of inspiring and empowering people worldwide to help build a healthy future for the world’s oceans.

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Oceanic Society Retains The Pollack PR Marketing Group To Support Its 50th Anniversary Programming And Outreach

The agency will support the United States' oldest non-profit organization dedicated to ocean conservation as it raises awareness and builds support for the immense environmental issues facing the world's oceans.

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Agency Performs A Deep Dive To Help National Merchants Association Undertake A Renaissance

PPMG joined National Merchants Association senior leaders for a day-long retreat that revealed new takes on the organization’s crucial role in the payments industry, along with yielding new seeds for updated messaging.

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Interesting Reads - The Week of December 21

This week's Interesting Reads.

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MoviePass Unveils 2019 Plans

PPMG strategized and coordinated a launch plan for MoviePass to unveil its new pricing structure for 2019, securing over 4 billion impressions from the coverage that followed.

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Happy Holidays From The Pollack PR Marketing Group

For 2019, we all wish you peace in your hearts and laughter in your lives. And some fun too... just watch.

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Everything’s Coming Up Gift Guides For GoodJanes

PPMG has been busy securing placements in holiday gift guides for the newly launched beauty brand, GoodJanes.

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Superheroes Boost The Lives of Angelenos For The Holidays

The world’s number one social casino game, Slotomania, brought their new in-game super heroes to life in Los Angeles to give out thousands of dollars of gifts just in time for the holidays.

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Interesting Reads - The Week of December 14

This week's Interesting Reads.

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Interesting Reads - The Week of December 7

This week's Interesting Reads.

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Interesting Reads - The Week of November 30

This week's Interesting Reads.

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Data Breaches Threaten Holiday Shoppers; Cybersecurity Experts Make the Rounds

With looming Black Friday and Cyber Monday data breaches and credit card fraud threatening to ruin holiday shoppers’ good cheer, the agency pitched expert commentary from LegalShield and secured numerous high-profile media placements.

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Numerator Gives Insights Into The Holiday Shopping Season

The company shared its insights highlighting turkey grocery trips for Thanksgiving, Black Friday, Cyber Monday, and late-season holiday shopping.

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SodaStream’s ‘SodaSoak’ Campaign Named One Of 7 Best Business PR Stunts of 2018

The agency and its team are proud of its partnership with SodaStream and this accolade, which it received based on the campaign that saw the world’s No. 1 sparkling water brand parody itself.

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Interesting Reads - The Week of November 23

This week's Interesting Reads.

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SodaStream’s ‘A Time for Change’ With Rod Stewart

SodaStream partnered with Sir Rod Stewart for a new viral environmental campaign calling upon consumers to go reusable.

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Oakwood Selects The Pollack PR Marketing Group As Agency Of Record After Competitive Review

PPMG will engage and lead its partner agencies within the Worldcom PR Group, around the globe, to manage Oakwood’s local market PR needs.

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Interesting Reads - The Week of November 16

This week's Interesting Reads.

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Interesting Reads - The Week of November 9

This week's Interesting Reads.

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Election Day at Luxe Sunset Boulevard Hotel

The Luxe Sunset Boulevard Hotel served as a local polling place on Election Day, providing stressed voters with a luxuriously calming experience as the agency worked to secure media coverage.

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Growing Relationships With California Farmers

Key decision-makers from 100 of California's largest farms spent the weekend in Monterey, California at an exclusive industry event hosted by agency client, Netafim USA.

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Interesting Reads - The Week of November 2

This week's Interesting Reads.

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Interesting Reads - The Week of October 26

This week's Interesting Reads.

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Playtika's Slotomania Brings On The Gold Rush

The No. 1 Social Casino game, Slotomania, celebrated the 170th Anniversary of the California Gold Rush with a bus tour throughout California, which included special events, prize giveaways, VIP dinners, and a “gold rush” scavenger hunt.

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PPMG VP Represents Agency At Worldcom PR Group Americas Group Regional In Peru

More than 60 partner firms attended to discuss transformational trends in the PR industry, most notably the vital importance of digital capabilities as part of a PR agency’s overall offerings.

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Oakwood Makes Waves At 2018 Global Workforce Symposium

The agency created a trade show booth and digital assets for client Oakwood, needing less than one week of turnaround to produce branded assets, social media execution and a landing page to fuel a successful event.

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Interesting Reads - The Week of October 19

This week's Interesting Reads.

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Interesting Reads - The Week of October 12

This week's Interesting Reads.

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LegalShield's Founder's Day

Client LegalShield paid tribute to founder and longtime CEO and Chairman Harland C. Stonecipher at its fourth annual Founder’s Day celebration by honoring civic leaders who share his mission to help the community and foster entrepreneurship.

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SodaStream Launches "Holy Turtle" Device to Clean Plastic from Ocean "Garbage Patches"

A massive four-day ocean clean-up was held off the coast of Roatan, Honduras, led by client SodaStream. Part of that mission was launching the “Holy Turtle,” a 1,000 ft. ocean contraption designed to clean plastic waste from open waters.

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Interesting Reads - The Week of October 5

This week's Interesting Reads.

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Interesting Reads - The Week of September 28th

This week's Interesting Reads.

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The Agency Helps Green Builder Lettire Construction Greet the World with New Site

Lettire Construction has been creating green affordable, mid-income and market-rate residential buildings for decades in the New York City area. The agency was retained to develop its new website.

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Oakwood Worldwide Retains PPMG as AOR After Competitive Review

Oakwood Worldwide has retained our firm as its new agency of record. Oakwood is the leading global accommodations solutions provider helping businesses and individual travelers stay anywhere they need to be.

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Showcasing The Power Of The US Navy Seabees

The United States Navy Seabee Museum turned to the agency looking to create brand-new, high-quality informational videos as an added element for its visitors.

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Interesting Reads - The Week of September 21st

This week's Interesting Reads.

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Interesting Reads - The Week of September 14th

This week's Interesting Reads.

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Interesting Reads - The Week of September 7th

This week's Interesting Reads.

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GoodJanes and beGlammed Transform The Beauty Industry

Agency’s LAB186, created high-end video assets for client GoodJanes, in partnership with beGlammed beauty service provider, for use on social media platforms, as well as the GoodJanes website.

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SodaStream Calls For Sustainability With 'Drowning Liberty' Demo

Client SodaStream took over NYC’s Flatiron Plaza with its anti-plastic bottle pollution installation of “Drowning Liberty,” showcasing a 20-foot replica of the Statue of Liberty drowning in single-use plastic bottles.

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Expanding LAB186 and The Chemistry Of Storytelling

The recent expansion of agency’s LAB186 digital practice, designed to create branded content and digital marketing campaigns, allows us to apply a holistic approach to client solutions, fine-tuning campaigns by analyzing data at all consumer touchpoints.

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Interesting Reads - The Week of August 24th

This week's Interesting Reads.

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Interesting Reads - The Week of August 31st

This week's Interesting Reads.

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D.A.R.E. Challenges Opioid Crisis with National Prevention Program

The agency is supporting D.A.R.E. (Drug Abuse Resistance Education) the nation’s leading substance abuse prevention education organization, in its launch of a new curricula, specifically for K-12 and parents, that will confront the Opioid Crisis with prevention.

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Drip Nation

The irrigation drip revolution that is sweeping the nation has client Netafim USA firmly positioned as its leader, through the three plus years of documenting grower success stories across the nation’s farmland.

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Interesting Reads - The Week of August 17th

This week's Interesting Reads.

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Interesting Reads - The Week of August 10th

This week's Interesting Reads.

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Interesting Reads - The Week of August 3rd

This week's Interesting Reads feature the rise of pet influencers, McDonald's unique anniversary celebration gift, and Google's latest plans for smart home technology.

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Interesting Reads - The Week of July 27th

This week's Interesting Reads features a brand-new Uber tool, Silicon Valley's beauty-tech accelerator, and speed dating rituals for brand executives and YouTube stars.

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Fight on! PPMG Execs Return Back to USC’s Annenberg School

Agency President Stefan Pollack and Account Supervisor Jackie Liu, return back to school for fall semester as Adjunct Professors at USC’s Annenberg School for Communications and Journalism. It’s Stefan’s 17th year teaching, and Jackie’s fourth.

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Production of U.S. Navy Seabee Video Series has begun.

The agency is developing a series of videos, highlighting the experiences and deployments of the United States Navy Engineer Corps and the Naval Construction Force, also known as the Seabees.

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Barco Uniforms

Barco Uniforms tapped the agency to help announce the launch of Barco One Wellness, the first-ever medical scrub collection infused with help-promoting bio-minerals, as well as the globally popular Grey’s Anatomy brand’s expanded product line.

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Interesting Reads - The Week of July 20th

This week's Interesting Reads features a brand-new Uber tool, Silicon Valley's beauty-tech accelerator, and speed dating rituals for brand executives and YouTube stars.

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Amazon’s Fourth Annual Prime Day

For Amazon’s fourth annual Prime Day, agency clients Market Track and InfoScout supplied shopper data and insights throughout the shopping event to media. We secured placements in Forbes, MediaPost, Bloomberg, Business Insider and more.

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Interesting Reads - The Week of July 13th

This week's Interesting Reads features the emergence of fake Instagram accounts, Starbucks' latest move, and how algorithms are now recommending outfits to online shoppers.

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Moviebill/Regal Partnership on Cheddar TV

PPMG secured a CheddarTV interview for client Moviebill and Regal Cinemas to discuss their ongoing augmented reality program partnership and debut the newest edition of Moviebill, which features Mission Impossible.

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Interesting Reads - The Week of July 6th

Interesting Reads is a series by PPMG featuring industry news that you may have missed. Read about the latest with Prime Day and the NBA's business lessons.

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Affordable Legal Services Highlighted on CNN Money

Agency client LegalShield was featured in CNN Money, highlighting the benefits of a LegalShield membership and further educating consumers about the need for affordable legal services.

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A Night At The 2018 BET Her Awards

A Pollack PR Marketing Group intern worked the first BET Her Awards in June. What were his takeaways about the event and entertainment industry as a whole?

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Expanding Farm Bill Support for Sustainable Technologies

As the Farm Bill debate continues, agency client Netafim, held a congressional briefing in support of expanding farmer access to sustainable drip irrigation technologies through the Bill’s Natural Resources Conservation Service program.

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PPMG Welcomes New Client GoodJanes

We are excited to kick off our work with the beauty and makeup brand, GoodJanes. The brand offers a range of fresh new products, including Kiss My Lash Mirror, organic lash products, as well as the upcoming all-natural skincare line.

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New Agency Position added -- Digital Practice Lead

We are expanding our agency’s digital capabilities and, as such, have added a new position to our professional staff. We are delighted that A.J. Hernandez has joined our agency as Digital Practice Lead.

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Interesting Reads - The Week of June 22nd

Interesting Reads is a series by PPMG featuring industry news that you may have missed.

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Case Study: USA Triathlon's Race to the 2028 Summer Games

USA Triathlon became the first sport to begin preparations and training for the 2028 Summer Olympic Games in Los Angeles with the launch of the Legacy Triathlon.

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SodaStream Named Preferred Brand In Blind Taste Test For Second Consecutive Year

SodaStream hosted a blind taste test event in celebration of National Hydration Day at Above Sixty, a hotel in Beverly Hills. Health and wellness influencers and media were offered five unmarked varieties of sparkling water.

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Interesting Reads - The Week of June 15th

Interesting Reads is a series by PPMG featuring industry news that you may have missed. Some of the topics discussed this week are how Google's innovation might affect Amazon, why marketers are moving to the podcast world and Snapchats challenges keeping up with Instagram.

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MoviePass Milestones

The agency supported client HMNY as they celebrated its 3 million subscriber milestone, with coverage on CNET as well as in Business Insider, MediaPost and the LA Business Journal. In addition, Account Supervisor Stephanie Goldman attended the premiere of Gotti, MoviePass Venture’s second independent film – in which HMNY has an equity stake.

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