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in the red
Support Red Nose Day With PPMG

Red Nose Day is on May 24, but fundraising has already begun. Join PPMG and make an impact in ending child poverty -- one RED nose at a time.

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Quick Takeaways From PRSA-NY’s Deep Dive Into The Future of News

The agency gleaned insights about the future of news, including how it will impact coverage on important societial issues including artificial intelligence, the changing nature of work, technology, and the 2020 election.

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Forbes: 13 Ways Businesses Can Measure The ROI Of Their Influencer Partnerships

Influencer marketing is a rising tide for marketers, but working with influencers also needs to have measureable ROI for brands and companies. See agency president Stefan's Pollack insights on the topic for the Forbes Agency Council

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Forbes: 10 Ways To Make Great Videos Without Sound

Video content is or should be a major part of any brand's marketing strategy, but viewers aren't always able to listen or prefer consuming with the sound off. Ready how to optimize videos for the sound-free viewer.

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Your Summer Interesting Reads List

Need some summer reading? We have you covered with the latest trends and happenings in tech, digital media, retail and more.

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Digital Ads Are Overtaking Traditional Ads, But What Does This Mean?

Digital ad spend is now set to officially overtake traditional ad spend in 2019, with this tipping of the advertising scale having major implications for businesses and marketers.

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Indio, Influencers and Instagram – Coachella’s Brand Marketing Appeal


Coachella has elevated itself above a music festival and into a multi-day outdoor event and fashion show, providing fashion companies and brands a vital avenue to engage with millennials and Generation Z.

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5 Reasons Blogs Can Boost Any Business

See how, if pulled off correctly, blogs can give brands and companies a major edge when it comes to engaging their target audiences.

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Amazon Is Piloting A New Delivery Robot, And Changing The Future Of Commerce

Amazon recently announced its new pilot program for a delivery robot named Scout. This could spell out a new normal for how online orders reach consumers – but at what cost?

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For Brands, Does Getting Political Pay Dividends Or Alienate Audiences?

The decision for brands and marketers to get political in their advertising is not one that should be taken lightly. What have past marketing examples shown us, and what wisdom can they give today's companies?

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