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Paris and New York: “La Difference.”

Two years ago, when I first set foot in New York City, I had trepidations about moving our lives from Paris to New York City. What if the City that never sleeps turned out to be the City I wanted to escape? What if I liked tripping on the Parisian pavement better than on the streets of New York?

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Law360: A Law Firm’s Guide To Social Media

Law360: A Law Firm’s Guide To Social Media

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4 Takeaways from SXSW 2017

Account Supervisor Jackie Liu recently returned from this year’s South By Southwest (SXSW) Conference and Festivals in Austin, Texas. In her words, here are some of her key takeaways, observations and random bit of info from the event:

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To 4K or Not to 4K? What Marketers Should Consider Before Their Next Brand Video

Video content is king and brand marketers are scrambling to get up to speed on the “in’s and out’s” of modern day video production, to ensure they are making the right decisions when it comes to producing their next brand video. To that point, one of the most frequent questions that we get from clients is why they need to shoot in 4K video format if hardly anyone is watching content on a 4K monitor/TV?

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Defining PR Moments of 2016

And…we’re back! It’s hard to believe we’re scant weeks away from the start of a new year. Here at PPMG, everything is coming up roses and we’re thrilled to finally share a special project with the world. But let’s talk about 2016 for a minute. It’s safe to say that this year was a bit… different than years past.

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Video: How Many Friends Do You Have?Read More
Leverage The Changing Customer Service Landscape

According to research conducted by marketing guru, Jay Baer (Convince&Convert Consulting), for his book, Hug Your Haters: How to Embrace Complaints and Keep Your Customers, 80 percent of companies say they deliver superior customer service, while only 8 percent of their customers feel the same way about their service. This spread between the percentages is quite astounding. Companies need to take note, for according to Baer, he estimates that by 2020, buyers in B2B sectors will value their customer experience over and above price, a trend that is also true in B2C sectors.

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Re: Gotta catch a #lochtemess monster

We hope you’re doing well*, and thanks for being a part of our TENTH episode! We love having this platform that allows us to share our personalities, and (mostly) unfiltered opinions and views on all the news items and digital content that makes our world go ‘round.

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7 Takeaways From #BlogHer16

Senior Account Manager Mariel Yohe attended the annual #BlogHer16 convention August 4-6, 2017. Here were some of the biggest trends and takeaways from the conference:

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Re: Netflix and chill out about your future wedding

Well Reply All fans, we’re wrapping up the month of July, which means we’re only hours away from seeing Halloween merchandise for sale.

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even more in the red