in the red
Social Media Influencers’ Advice To Marketing And PR Professionals

Working with influencers can be the most direct and personal route to your target audience, but how do PR professionals get influencers to feature their product?

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Driving To The Middle Of Marketing Funnels

Marketing funnels can be designed to nurture customers from prospect to purchaser, but the middle of the funnel is a vital, yet often overlooked key to success.

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Online Grocery Shopping: What You Need To Know

Online grocery shopping is big, with online services and traditional outlets competing for business. What should you know before you dive into this new way of food shopping?

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Apple, Salesforce And The Emergence Of Tech Giant Partnerships

Salesforce and Apple's new partnership is part of a growing trend for tech giants. Are these agreements reaching monopoly status, or is this the new normal in today's tech-driven marketplace?

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Forbes: 14 Ways Print Advertising Can Provide New Audience Potential For Your Company

Print is not dead. PPMG President Stefan Pollack and other digital marketing experts offer their advice on how to best utilize print advertising in the digital era.

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Apple's New iPhone Is Only Part Of Its Tech Takeover

On the heels of its latest iPhone release, retail giant Apple shows no signs of slowing down its expansion into more and more areas of the technology world.

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Speed Dating Your Paid Social Media Audience

You wouldn’t get married without knowing your spouse. Make sure you’re doing the same with your paid social media budget. See how you can find a highly engaged and relevant audience to lift your marketing campaign.

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The Pitfalls Of Brand Confusion

Let’s face it: Brand confusion reigns out there in the marketplace. Is your product an experience or is it simply inexpensive? Is it a lifestyle, or is it simply the cheapest option? Find out how to sort through the confusion.

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Self-Driving Cars: Pros And Cons To The Next Big Shift In Transportation

Transportation innovation remains a big part of the 21st Century's technology development. Where do we stand in 2018 when it comes to getting self-driven cars into mainstream society?

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Forbes: Top Tips For Keeping Your Branding And Marketing Authentic

PPMG's Stefan Pollack was featured in the Forbes Agency Council's latest piece.

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