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NYT’s Op-Ed Columnist, David Brooks, Surprises

Every morning, together with my first cup of coffee, as habit has it, I read the front page of The New York Times (NYT), followed by a perusing of the Op-Ed page for points of views from columnist that I respect.

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Personal Reflections On A 33-Year Old Agency Anniversary

March 25 is our agency’s birthday. It’s been 33 years since I founded The Pollack PR Marketing Group. It is a milestone for me personally, in the sense that every year in business is a milestone.

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Reflections on International Women's Day

As I reflect on the status of women around the world on International Women’s Day, my initial reaction is that it may be the best of times in our history to be a woman. Not yet enough.

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Augmented Reality Ads: Coming To A Facebook Feed Near You

Online shopping is taking another giant leap. Augmented reality advertisements are about to hit Facebook, but how successful will it be on the world's largest social media platform?

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The Do’s & Don’ts of Creating a Pitch

Sending a pitch to the media is not a simple endeavor. How can you craft your pitch to increase your chances of engaging the media and reaching your target audiences?

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Social Media Tax? One Nation's New Law And How It Relates To Net Neutrality

A social media tax in Uganda raises bigger questions about net neutrality and how public of a resource the internet is in 2018. How dangerous of a precedent does this set?

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red all about itInteresting Reads - The Week of July 13th

This week's Interesting Reads features the emergence of fake Instagram accounts, Starbucks' latest move, and how algorithms are now recommending outfits to online shoppers.

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red all about itInteresting Reads - The Week of July 6th

Interesting Reads is a series by PPMG featuring industry news that you may have missed. Read about the latest with Prime Day and the NBA's business lessons.

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red all about itA Night At The 2018 BET Her Awards

A Pollack PR Marketing Group intern worked the first BET Her Awards in June. What were his takeaways about the event and entertainment industry as a whole?

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