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Redwire: an industry newsletter from ppmg

Interesting Reads - The Week of December 1st

Interesting Reads. Industry news that you may have missed.

GoFundMe’s New Film Studio Wants To Help Giving Campaigns Go Viral – Fast Company

GoFundMe, the world’s largest social fundraising platform, launched a new in-house division called GoFundMe Studios. The new division aims to help drive greater awareness and donors for potential campaigns.

 

A Self-Made Star Shows One Way to Crack the Gen Z Code – The Wall Street Journal

 Gen Z is a tough audience to capture — posing a challenge to old and new media to entertainment companies and marketers. Brands might have found a light in reaching this teen audience with YouTube star, Liza Koshy.

 

The company behind Pokémon Go has a Harry Potter game in the works – here are some unsolicited suggestions from a Potthead - Recode

 The company behind Pokémon Go, Niantic, is bringing a new augmented reality mobile game to our phones called Wizards Unite. The Harry

Potter inspired game will let players explore their “real-world neighborhoods” and learn spells over time.

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... from Noemi Pollack's Desk -
December

Interesting Reads. Industry news that you may have missed.

GoFundMe’s New Film Studio Wants To Help Giving Campaigns Go Viral – Fast Company

GoFundMe, the world’s largest social fundraising platform, launched a new in-house division called GoFundMe Studios. The new division aims to help drive greater awareness and donors for potential campaigns.

 

A Self-Made Star Shows One Way to Crack the Gen Z Code – The Wall Street Journal

 Gen Z is a tough audience to capture — posing a challenge to old and new media to entertainment companies and marketers. Brands might have found a light in reaching this teen audience with YouTube star, Liza Koshy.

 

The company behind Pokémon Go has a Harry Potter game in the works – here are some unsolicited suggestions from a Potthead - Recode

 The company behind Pokémon Go, Niantic, is bringing a new augmented reality mobile game to our phones called Wizards Unite. The Harry

Potter inspired game will let players explore their “real-world neighborhoods” and learn spells over time.

Stories You May Have Missed…
Agency News
And We Add A Few Client Highlights…
want more redwire? Get it in your email!
Redwire: an industry newsletter from ppmg

from
Noemi
Pollack’s
Desk

December

Interesting Reads. Industry news that you may have missed.

GoFundMe’s New Film Studio Wants To Help Giving Campaigns Go Viral – Fast Company

GoFundMe, the world’s largest social fundraising platform, launched a new in-house division called GoFundMe Studios. The new division aims to help drive greater awareness and donors for potential campaigns.

 

A Self-Made Star Shows One Way to Crack the Gen Z Code – The Wall Street Journal

 Gen Z is a tough audience to capture — posing a challenge to old and new media to entertainment companies and marketers. Brands might have found a light in reaching this teen audience with YouTube star, Liza Koshy.

 

The company behind Pokémon Go has a Harry Potter game in the works – here are some unsolicited suggestions from a Potthead - Recode

 The company behind Pokémon Go, Niantic, is bringing a new augmented reality mobile game to our phones called Wizards Unite. The Harry

Potter inspired game will let players explore their “real-world neighborhoods” and learn spells over time.

Interesting
Reads

Redwire: an industry newsletter from ppmg

client
highlights

want more redwire? Get it in your email!