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Careers

Digital Marketing Coordinator – Los Angeles Office

The Pollack PR Marketing Group (PPMG) is looking to hire a Digital Marketing Coordinator, supporting paid social and emerging digital marketing platforms, to join our team in Century City, CA. We are currently seeking junior-level candidates who are located in the Greater Los Angeles area.

The Pollack PR Marketing Group, headquartered in Los Angeles with offices in New York, is a 34-year-old, mid-sized, multi-specialty agency that develops communication platforms and programs, creates digital content for integrated marketing campaigns, manages corporate reputations, launches new products and services and promotes brand engagement for clients ranging from innovative start-ups to Fortune 500 companies. PPMG focuses on consumer products and services, technologies and professional services. PPMG is a partner in The Worldcom Public Relations Group, a consortium of more than 100 partners around the world. For more information, visit www.ppmgcorp.com, or follow us on Twitter, Instagram, and Facebook @PollackPRMktg.

Working with our LAB186, our agency’s digital team, the Digital Marketing Coordinator will be responsible for managing paid search and social campaigns throughout their full lifecycle, including marketing launch, messaging strategy, performance optimizations, and post-campaign analysis. This role will recommend, execute, and analyze search and shopping campaigns as well as provide tactical execution of required assets such as graphics, landing pages, and video.

In coordination with our account teams, responsibilities include:

  • Manage day-to-day activities for paid search and digital channels including keyword research, campaign planning and implementation, keyword bid management, negative keyword management, and performance monitoring.
  • Monitor and manage daily and monthly budgets, impression share, quality score, and other important account metrics.
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, and targeting.
  • Identify search trends, analyze search query reports, and create daily action plans for campaigns.
  • Check SERP daily for issues and shifts; research new competitors.
  • Participate in weekly strategic conversations with internal managers and clients.
  • Generate daily, weekly, monthly, quarterly and ad hoc performance reports.
  • Collaborate with other digital marketing channels on common initiatives while remaining abreast of changes in the search industry that may impact other digital marketing channels.
  • Other duties as assigned; including, but not limited to, assisting with the tactical execution of new landing pages, graphics, and video assets.

Requirements:

  • BA/BS in Marketing, Advertising or related field
  • Demonstrated portfolio of social media campaigns
  • Minimum 2-3 years of paid search experience
  • Strong understanding of Google Analytics and Google properties
  • Working knowledge of Facebook, Instagram, Twitter and YouTube ad platforms
  • Experience with project management and supporting account teams
  • Strong Excel and PowerPoint skills
  • Understanding of SEM
  • Ability to write HTML, CSS, and JavaScript for landing page design and email campaign design
  • Understanding of best UI and UX digital practices
  • Experience with WordPress installs and customizations
  • Ability to execute creative graphic tasks with the Adobe Creative Cloud suite of apps.
  • Ability to excel under high pressure.
  • Detail-oriented, excellent organizational and presentation skills
  • Excellent problem-solving skills – creative, analytical, practical, thorough
  • Comfortable working in a fast-paced, start-up environment
  • Strong time management skills with the ability to prioritize and manage multiple tasks simultaneously
  • Takes direction well; good self-initiative and the ability to manage workload with minimal supervision and operate in a team-oriented environment
  • Above all, a passion for continued learning and growth.

Experience:

  • Paid Search: 2-3 year (Required)
  • Video editing: 2-3 years (Required)
  • Photo manipulation: 2-3 years (Required)
  • HTML/CSS: 2-3 years (Required)

Education:

  • Bachelor's (Required)
  • AdWords and other certifications

Candidates, please forward a resume and personalized cover note to careers@ppmgcorp.com.

Public Relations Internship (New York/Los Angeles)

Join the Pollack PR Marketing Group, a dynamic, fast-paced PR agency with a focus on consumer products and services and professional services. 

Description of organization:

The Pollack PR Marketing Group (PPMG) is a full service public relations and marketing agency serving client needs throughout the United States and abroad.  PPMG has served clients from innovative start-ups to Fortune 500 companies.  The agency has assisted established companies and organizations in maintaining visibility among their many publics, enhancing and/or retaining mind and market share in the process.  PPMG offers the gamut of PR and marketing capabilities, including media relations, market research and launch strategy development, corporate communications strategy and implementation, corporate identity, community relations, crisis management and employee communications.

Web site: http://www.ppmgcorp.com

Responsibilities/Duties:  

Excellent opportunity for interns. Responsibilities include coordinating, supporting account managers with collateral production, conducting research, assisting on ongoing campaigns, drafting/editing press materials, client administration, managing databases, etc.

Qualifications desired:

We consider a variety of backgrounds, not just journalism or PR/marketing specific. Verbal and written communication skills are a plus, and applicants need to be detail oriented. We look for creative people who think “out of the box” and have the ability to juggle many activities. 

Hours: At least 20 hrs a week. Deadline: Position available immediately 

To apply, please send a cover letter and resume via email to the careers@ppmgcorp.com.

Want to learn more about what it's like to be an intern at PPMG? Watch our video!